Also called first of the month cinnamon, #BlowingCinnamon
On the first day of each month, stand outside your front door and blow a pinch of ground cinnamon into the house to invite money and opportunity. This is a modern social-media custom from the early 2020s, loosely echoing older Hoodoo and Caribbean powder-blowing.
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Take care: Do not inhale cinnamon; it can cause coughing and is a known airway irritant. Cinnamon can make cats and dogs ill if licked in quantity, so clean it up promptly in homes with pets.
Older practice blows sachet powders from the palm to the four directions, or toward a place, while saying a prayer for luck, love or money. Powders are also laid as lines at a business door to draw customers. The TikTok cinnamon custom looks like a simplified descendant.
Uses: sachet powder
A South African traditional healer told followers to fill the right palm with cinnamon on the first of the month, stand outside facing the home or business, recite a chant and blow. Responses mixed enthusiasm and doubt, showing how fast the custom crossed continents.
Uses: cinnamon
A sister trend: keep a dry bay leaf in your wallet or phone case, sometimes with an amount written on it, and change it monthly. It borrows the classical laurel's link to victory, but the money use is modern.
Uses: dried bay leaf
Videos tagged #BlowingCinnamon spread on TikTok in the early 2020s, and lifestyle sites from Well+Good to Homes and Gardens explained the trend by 2023. Posts often call it ancient, but no one has produced an older written record of this exact rite. Honesty is the right frame: it is a new custom, invented and shared by people online, which is how folk practice has always grown.
Its pieces have older roots. Cinnamon was a costly spice traded from Sri Lanka and Southeast Asia since antiquity, which made it a natural sign of wealth. Hoodoo and Afro-Caribbean workers have long blown or laid powders at doors to draw luck and customers. The cinnamon version strips that down to one kitchen spice, one doorway and a simple monthly habit.
A small flannel bag holding a lodestone fed with magnetic sand and a John the Conqueror root, carried to draw money, work and luck. It is a classic charm of African American Hoodoo.
When you first see the new moon, turn over the coins in your pocket so money will not run short until the next moon. A widespread British and Irish superstition.
Tell us what you need and we will craft a custom spell, charm or reading for it. Or call to book a reading or a road blessing in person.
